PRIVACY POLICY

Guitar Frequency (“we”, “us”, “our”) is committed to protecting your privacy. This policy explains what data we collect, how we use it, and your rights under applicable law including the EU General Data Protection Regulation (GDPR).

WHO WE ARE

Last updated: AGuitar Frequency is operated at guitarfrequency.com. For privacy-related enquiries, contact us at hello@guitarfrequency.com.pril 2026

WHAT DATA WE COLLECT

We may collect the following types of data when you visit our site:

Usage data — pages visited, time on site, referring URLs, browser type and device information. This is collected automatically via Google Analytics.

Contact data — if you contact us via email, we retain your email address and message content in order to respond to you.

We do not collect payment information, create user accounts, or store sensitive personal data.

COOKIES

Our site uses cookies. Cookies are small text files stored on your device that help us understand how visitors use our site.

We use the following types of cookies:

Analytics cookies — via Google Analytics, to understand visitor behaviour and improve our content. Google Analytics anonymises IP addresses by default.

Affiliate cookies — when you click an affiliate link on our site, our affiliate partners (including Amazon Associates, Thomann, and partners via Impact.com) may set cookies on your device to track referrals and attribute commissions. These cookies are set by third parties and are subject to their own privacy policies.

You can control and delete cookies through your browser settings. Opting out of Google Analytics is possible via the Google Analytics Opt-out Browser Add-on.

HOW WE USE YOUR DATA

We use data collected to analyse site traffic and improve our content, respond to enquiries you send us, and track affiliate referrals for commission purposes.

We do not sell your data. We do not share your data with third parties except as described in this policy.

AFFILIATE LINKS

Guitar Frequency participates in affiliate programmes including the Amazon Associates Programme, the Thomann affiliate programme, and various programmes via Impact.com. When you click an affiliate link and make a purchase, we may earn a commission at no extra cost to you. This never influences our editorial recommendations.

LEGAL BASIS FOR PROCESSING (GDPR)

For visitors in the European Economic Area, our legal basis for processing data is as follows:

Analytics data — legitimate interests (understanding how our content performs to improve it).
Contact data — your consent (by emailing us, you consent to us retaining and responding to your message).

YOUR RIGHTS (GDPR)

If you are located in the EEA you have the following rights:

The right to access the personal data we hold about you. The right to request correction of inaccurate data. The right to request deletion of your data. The right to object to or restrict processing. The right to data portability.

To exercise any of these rights, contact us at hello@guitarfrequency.com.

THIRD PARTY SERVICES

Our site uses the following third party services which have their own privacy policies:

Google Analytics — analytics.google.com/policies/privacy
Amazon Associates — amazon.com/gp/help/customer/display.html?nodeId=468496
Impact.com — impact.com/privacy-policy

CHANGES TO THIS POLICY

We may update this policy from time to time. The date at the top of this page reflects the most recent update. Continued use of our site after any changes constitutes acceptance of the updated policy.

CONTACT

For any privacy-related questions, email hello@guitarfrequency.com.